Gilardi & Co, LLC

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	We begin each engagement by clearly defining the demographic profile of the class to guide our notice plan design and ensure adequate communication to potential claimants of their rights. Focusing on the most cost-efficient vehicles to reach potential class members, Gilardi & Co. LLC notice plans utilize a wide range of domestic and international media including newspapers and magazines, Internet-based banners, websites, wire service, radio, television, point of purchase displays and direct mail. Our full service, in-house advertising agency, Larkspur Design Group ("LDG"), specializes in legal notice placement and is led by Robert A. Mellin, Jr. Complimenting his expertise as the Director of Media Planning at LDG since 1993, Mr. Mellin's background includes seven years in the publishing industry and more than twenty years of business management/analysis experience. Mr. Mellin's creativity in crafting plans with high "target audience" coverage and reasonable costs is a valuable asset to any administration.